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Apple, HEY, and the Path Forward

Just in time before the start of WWDC today, it looks like there is a nice resolution between Basecamp and Apple

Jason Fried:

So we got down to it, and worked the weekend to get an update on Apple’s desk Monday morning. Our team did a great job implementing the product changes that Schiller asked for, and first thing this morning, right after we shipped 1.0.2 to our customers, we submitted 1.0.3 to the App Store for approval.

This new version introduces a new free option for the iOS app. Now users can sign up directly in-app for a free, temporary, randomized @hey.com email address that works for 14 days. Think of it like a temporary SIM card you buy when traveling. Or for when you don’t want to give out your real email address, like a short term “for sale” listing, like Craigslist does it.

We’ve also accelerated our multi-user HEY for Work offering where the company pays but the employees don’t. This brings HEY in line with Basecamp, and dozens of other high profile multi-platform enterprise offerings that have been permitted in the App Store for a decade.

I suspect this isn’t the last we’ll hear of this issue, but it’s great to see a peaceful resolution between my two favorite companies. ❤️